Newbie Question(s) so dumb, you're afraid to even ask!

Jared

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Do you all have a baseline minimum of what you expect a piece of content to earn each month (directly or indirectly) for it to be worth your while?
 
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Do you all have a baseline minimum of what you expect a piece of content to earn each month (directly or indirectly) for it to be worth your while?
Not really, but I'd say it should earn itself back in 12 months imo, that's considering either time spent writing or outsourcing cost.
 
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Is it worth going after brand-name website keywords?

Let me give you an example.

In politics, there's a site called Conservative Treehouse. According to ahrefs, their brand name gets almost 200,000 monthly searches -- not too shabby. The competition score is very low (single digits). There are dozens of similar sites with low competition and xx,xxx and xxx,xxx monthly searches.

Are these keywords worth going after, or does the presumed searcher intent and SERP-hogging sitelinks devalue them to the point they're not worth it?

Thanks.
It all depends on searcher intent. The search "conservative treehouse" is navigational - people just want to visit that website.

I have a few ecommerce clients and we always build brand pages. Lots of them are ranked #2 or #3 under the brand's official site and occasionally we have even outranked them for terms like "brandname Australia" or even just for brandname with the local relevance (Australian site outranking the .com locally). Even still, we get a very low percentage of the clicks because generally people are looking for the official site. Not to say you shouldn't do it, but if you see 2,000 searches for a term don't expect to get 200 clicks in position 3, it's more like 1-2%.
 
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You know on Tailwind how you can change the source URL - how many many of you do this and link back to your website and is it strictly legal?
 
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Hello,

I'm on day 3 of digital crash course, but have some questions. I hope you guys can help me. I have some knowledge of the logics behind the business, but I never decided to give it a try. So here's my firsts questions:

What do you consider a broad niche? For example kitchen accessories is considered an broad niche or is too specific?

I know that serpwoo is owned by people on the forum, I think one of the founders of the forum, but there's any tool like the old Google keyword planner?

Looking forward to learn a lot of seo and business from you guys.

Thanks in advance from Portugal
 
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Is Ubersuggest dead?
There's a Chrome extension called Keywords Everywhere, it gives you keyword suggestions along with search volume. You can also save your keywords when using it. It's pretty handy.
 
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What do you consider a broad niche? For example kitchen accessories is considered an broad niche or is too specific?
I would say that kitchen accessories is a broad niche, since you can write about a lot of things: knives, toasters, ovens, forks, plates, mixers, blenders etc.

Kitchen knives would be a small niche, although there are even smaller ones. Example: Japanese kitchen knives.

Broad = Several topics/entries.

At least to me.
 
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What do you consider a broad niche? For example kitchen accessories is considered an broad niche or is too specific?
It's broad enough, but I would go even wider and make the domain about cooking/kitchen in general, and then start from a sub-niche like ovens.
any tool like the old Google keyword planner?
Check out keywords everywhere browser addon, it gives you exact volume info like the old KW Planner did. I like using it together with keyword shitter, but also works with the current keyword planner.
 
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I get a lot of comments on my posts. Some are simple "Thanks so much for writing this" (from legit email addresses without any links), while others are more detailed or asking questions for further info.

Should I be publishing comments? What are the arguments for/against?
 
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I deactivated the URL field in the comments form and am only getting legit comments now. I publish them because it creates additional content on the page (+freshness?) and adds legitimacy (IMO). In addition, if you - as the author of the article - provide relevant replies, it reinforces your expertise. However, it also means that you need to dedicate some time to the replies and follow-ups - unanswered comments do not look good.
 
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Is anyone familiar with a (open source would be nice) light weight crawler that can find external 404s and doesn't run into memory problems on large sites?

Something that can be scripted and just let run.
 

Ryuzaki

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I deactivated the URL field in the comments form and am only getting legit comments now. I publish them because it creates additional content on the page (+freshness?) and adds legitimacy (IMO). In addition, if you - as the author of the article - provide relevant replies, it reinforces your expertise. However, it also means that you need to dedicate some time to the replies and follow-ups - unanswered comments do not look good.
What's nice about this too is you can seed comments on each post that create a culture of high quality, so the upcoming real commenters end up following suit because they'll want to bait a reply from you as the author.

Is anyone familiar with a (open source would be nice) light weight crawler that can find external 404s and doesn't run into memory problems on large sites?

Something that can be scripted and just let run.
Ahref's has a broken link checker and you can let them deal with the memory issues and all that.
 
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I'm thinking about setting up a site with WPML and having it translated. Does anyone know what translation services cost? Is there a standard pricing model (per word?) and price range to expect? Looking to get 40000-50000 words translated.
 
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I do a bit of professional translating (from one language to my mother tongue and I have a proper permit) and generally charge €40 a page or part-page (A4, regular spacing, Calibri 11) if it is a regular. Or €50 a page if it is a single one-off. Plus tax, since it is all above board and I'm self-employed. I think the professional rate is generally around 11c a word, which tends to work out about the same.

The costs are based on my 'get out of bed' fee and my 'what else could I be doing' cost and I'm not too worried if I don't get people knocking down my door. But I do have regular clients who appreciate stuff that gets finished when I promise it will be and the fact that they know the translation is well done and checked over.

So that should give you a higher-end idea of the scale. (Legal and contract translations are a lot more and you have to be qualified in many countries.)

You'll be able to get massively cheaper on Upwork or other sites, I think. In that case, test out a few translators and then hire a top-price proof-reader in that language to check out their submissions.
 
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Thanks @ToffeeLa , it gives me a starting point for sure. What you suggested was my plan, as I can't speak any language other than English!
 
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I've worked on a lot of sites, both small and large, mostly "white hat", and growth has pretty much always been linear, minus updates where there were slightly higher than usual gains, or on the flip side, drops.

I also see these massive jumps in ranking/traffic in other SEO communities, sometimes crudely referred to as "ranking boners". I'm under the impression that 99% of these are either rebuilds or have stacked 301's and that's what explains the aggressive growth velocity.

BUT I've recently been testing some more "grey hat" tactics, including edits, GPs, PBNs, and citations. I guess maybe I'm being overly hopeful, but has anyone seen big jumps in organic traffic similar to a "ranking boner" without it being attributed to a rebuilt domain getting re-indexed or having a powerful 301 added?

Basically I'm trying to justify my GA refresh addiction.. because I'm holding out that some of my more aggressive link building will kind of hit all at once and I'll wake up to a Christmas morning one of these days..

Go ahead, burst my bubble.. we all need to find out Santa isn't real one day..
 

Ryuzaki

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@harrytwatter, I'm assuming you're talking about organic traffic only. With social media and normal marketing you can explode immediately.

The only times I've seen huge explosions in organic traffic (hockey stick style) is when I start a new site and go absolutely hard on it. Great design, speed optimized, 100 posts, getting tons of links... all out of the gates. A year will go by and then the floodgates are opened for traffic. So it's always a bunch of front loading off effort. And the "explosion" looks huge years later when the graph is compressed but it's really over the course of months and months.

Otherwise you can get some really high volume rankings all of the sudden on an otherwise non-mature (low traffic) site that looks really impressive. There's also the question of the scale of the analytics graph again, where someone might compress 3 months into what looks like 1 week, and show huge growth but it's over 6 months or so.

I can imagine someone with a small site of 30 posts with tons of links and killing it on those 30 posts dropping a fat 200 extra posts on it real fast suddenly scraping in tons of extra traffic. But yeah in general I'd take all claims with a handful of salt.
 
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I will karate kick my laptop soon.

What I want to do is A/B test what buttons works best for my site: green or orange.

I never done split testing before, and it's eaten up like 2 hours of my time so far.

I have to use Chrome, download some Google optimization addon, then I have to create a Google tag manager account to set up a tag in analytics. Then I must connect the tag to each button on my website, and then add the code to Google optimization and then I have to put it in my butt.

What the hell!? It's several Google portals to enter, and several code snippets and several places to register. This seem to be more complicated than it should, or I am doing it completely wrong.

I am checking the options in regards to plugins, and they all cost like 40 bucks a month.

Is there a cheap and simple solution for a simple person like myself to split test? Any free plugin? Can I do it by creating duplicate posts and use only Google Analytics? I am so frustrated right now.

Thanks in advance.
 
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The core message of the crash course is to use all forms of marketing (or at least my biggest take away).

This makes a lot of sense (don't let Google or a social network own you), but...

Is affiliate marketing possible with paid traffic and alternate forms of marketing? Or are affiliate websites a bad business model?

I originally set out to build affiliate websites because it could provide me income from another country, with low overheads and no customer service. I'm making progress but there are no illusions: Google owns these sites. The advertisers come second. Then, if I'm lucky I get paid.

Are there any unbiased/not selling anything resources on the different internet business models? For example: is ecommerce the smarter option? Are SaaS businesses better (recurring revenue)?
 

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Hello I'm a newbie and am afraid to ask dumb questions as well. Though I was wondering what are Buso members opinion on fiverr?
 
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I am checking the options in regards to plugins, and they all cost like 40 bucks a month.
That's on the cheap end too. All the free ones are just crippled versions of premium ones that won't give you access to the results. The problem is that they have to do everything you described as being a pain in the butt easily for you while also replicating everything Google Optimize is doing while restricting it down to Wordpress and displaying results, and on and on. The "real" services cost more and can even ask you to point your DNS at their servers while running tests. It's a complicated thing to split test, and even more so when you think about how wild this question can become just on changing button colors - what goal do I want to track and is that possible to do automatically?

Is affiliate marketing possible with paid traffic and alternate forms of marketing? Or are affiliate websites a bad business model?
Does a bear take a dump in the woods and wipe his butt with a little fluffy white bunny rabbit? The original hustlers and ballers of affiliate marketing do and did only paid traffic. That's all Charles Ngo does still. Direct to landers, to flogs that link to landers, from Facebook and Outbrain to Plenty of Fish and any where else you can optimize a campaign.

This is more of a day job though. Constantly testing new offers, split testing lander elements, oh no an offer went down, this ad network rejected my ad, why is my CPC stupidly high for no reason, better optimize it, a competitor stole my ad, a competitor stole my lander, a competitor stole my flog, my affiliate network is shaving, gotta call the manager, etc.

Paid traffic is valid for just about anything where you have a high enough price per conversion that there's wiggle room to optimize a campaign. I know people that make it work on CPM ads of all things.

For example: is ecommerce the smarter option? Are SaaS businesses better (recurring revenue)?
How long is a piece of string? People are becoming millionaires with affiliate marketing, SaaS creation, eCommerce stores, even Adsense sites. They all work. You're thinking about this absolutely backwards. "Which method gets me to the most money?" You need to be thinking about "What vertical am I going to work in, how am I going to provide value to attract customers, and how am I extracting money from them?" Answering that will tell you what model of business to build. If you're trying to start with the model, you're pissing into the wind and don't even realized why you're getting wet.

Though I was wondering what are Buso members opinion on fiverr?
It has two R's on the end of it's name. Ask higher quality questions. What exactly do you want to ask? These broad, general questions are worthless. Get specific and you'll get great answers.
 
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Hello I'm a newbie and am afraid to ask dumb questions as well. Though I was wondering what are Buso members opinion on fiverr?
It's quite simple. You get what you pay for.