FAIL: Yahoo News's Trader Joe's April Fools Prank

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So here we go again... Another major corporate blunder. Yahoo is attempting to follow up on Google's Gmail mic drop prank's retardedness which was a follow up to the Microsoft TayAi disaster which Google was attempting to out-blunder; Yahoo News came out with a shocking story that Trader Joe's pulling the plugin 2017. Now there are tons of people on Twitter going nuts, but realizing the severity of their retarded prank Yahoo pulled the story. But obviously not before I got a screenshot:

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^^ The last line confirms the April Fools, but not before the potential disaster to Trader Joe's. This honestly is lawsuit worthy material here, cause this could have significantly cause problems to investors IF Trader Joe's was a public company, it's not - it's a privately held company.

Some of the reactions were a bit comical:

The #TraderJoes April fools prank is the worst thing that's happened to me this year. And this is the year Trump is running for president.
Sauce: https://twitter.com/jessparkhurst/status/715723203205664769

"Good one @YahooNews - #traderjoes going out of biz? You're playing right into the fear of your users who still check ya for weather"
Sauce: https://twitter.com/deakhaus/status/715727831582441472

Article one this: Is Trader Joe's closing all of its stores? Yahoo! News story creates social firestorm

This is another example of a major corporation blundering in front of customers, cause I would have to think SOMEONE in the News department would have said "Hey, maybe this is not a good idea, we are Yahoo News after all and putting out fake news stories can have significant consequences to the target and our credibility."

How are these large corporations this tone-deaf?

The problem is EVEN if the Yahoo and Google stories are fake, they BOTH make the company look really really bad. Why would you put your brand in a negative light for a prank. People might think Yahoo News are idiots, while thinking Google really did (no confirmation yet on real or not yet), put their customers and business at risk, even if a stories comes out stating it was all fake. There are going to be a huge segment of people that never follow up on the story and continue to believe the first thing they read.
 
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