Pages Listed as Featured Snippets Will No Longer Repeat in Organic Listings

Ryuzaki

女性以上のお金
Staff member
BuSo Pro
Digital Strategist
Joined
Sep 3, 2014
Messages
3,919
Likes
7,457
Degree
8
Featured Snippets have been amazing. If you can take down the snippet on all associated search terms AND take the #1 or #2 spot on all of those as well, you were getting traffic out the wahzoo.

Danny Sullivan has confirmed that as of today, worldwide, that will no longer be the case. If you get the snipped, you'll be filtered out of the following normal results. Makes sense, but it'll be sad to see the traffic drop. It'll be better for the search users and anyone who's not getting the snipped though.


I'm really surprised this wasn't the case when snippets were rolled out in the first place.

I've got one page on one of my sites that brings in like 1/3rd of the traffic for this very reason. I'll report back in a week and let you guys know how it affects me. Some of us are going to see traffic drops and some are going to see boosts.
 

TinFoilMan

BuSo Pro
Joined
Jun 10, 2017
Messages
26
Likes
11
Degree
0
I noticed that over the last couple of days.

Where I had the previous snippet and first result, I have got the snippet and dropped to first result on the 2nd page. I have checked this with lots of searches and it seems consistent where the snippet holder is always 1st on the 2nd page.

I would expect a drop in traffic as I have had a few pages where i've had the snippet and 1st for a long time.
Boo Hoo
 

Ryuzaki

女性以上のお金
Staff member
BuSo Pro
Digital Strategist
Joined
Sep 3, 2014
Messages
3,919
Likes
7,457
Degree
8
I have checked this with lots of searches and it seems consistent where the snippet holder is always 1st on the 2nd page.
I guess that's a some kind of consolations prize. Sullivan makes it sound like it'll be filtered all the way out but people are saying they've seen exactly what you're saying. I'll take the snippet and #1 on page 2 than just the snippet... *sniffles* :(
 

TinFoilMan

BuSo Pro
Joined
Jun 10, 2017
Messages
26
Likes
11
Degree
0
It will be interesting to see what happens when you lose the snippet now. If the snippet is treated the same way and can be taken from any page one result we wont know how we are doing on page one if we have the snippet until we lose it.
 

Steve

BuSo Pro
Joined
Dec 29, 2016
Messages
114
Likes
120
Degree
1
Are they still pulling images from (potentially) different websites? If yes are those websites also pushed to the second page
 

TinFoilMan

BuSo Pro
Joined
Jun 10, 2017
Messages
26
Likes
11
Degree
0
Yes, they are pulling images from different websites. I have a snippet image and the top listing under the snippet that I noticed this morning.
 
Joined
Nov 8, 2018
Messages
102
Likes
89
Degree
0
It's a big strange that they didn't do this from the beginning. But I really enjoyed the time I was able to be both #0 and #1.
 
Joined
Mar 11, 2019
Messages
12
Likes
7
Degree
0
In this case, isn't better to not take the snippet?
 
Joined
Apr 12, 2019
Messages
112
Likes
176
Degree
1
The change makes sense and is something that should have been implemented at the launch of featured snippets.

Unfortunately, this will probably be a net drop in traffic for me. Oh well, was good while it lasted.
 

Ryuzaki

女性以上のお金
Staff member
BuSo Pro
Digital Strategist
Joined
Sep 3, 2014
Messages
3,919
Likes
7,457
Degree
8
In this case, isn't better to not take the snippet?
It will never be more beneficial to not be #1. The snippet is the first result and gets more than the lion's share of the clicks than the first spot did before snippets existed.
 

Ryuzaki

女性以上のお金
Staff member
BuSo Pro
Digital Strategist
Joined
Sep 3, 2014
Messages
3,919
Likes
7,457
Degree
8
we wont know how we are doing on page one if we have the snippet until we lose it.
This guy Kevin Richard (@512banque) on Twitter realized that Google only shows featured snippets if you're displaying 10 organic spots.

So his trick is to add &num=9 or 8, 7, 6, etc, to reduce the number of search results on the page below 10. So you'd append that parameter to the Google search URL to make this happen. And that removes the featured snippet and exposes where on the page (if not number 10) you actually rank, since the snippet can be pulled from any ranking on the front page.

His example is for the search "how to do seo" and the featured snippet URL actually is rank #3 if you use the trick. Otherwise it's #11 (which is #1 on page 2, which I assume will be removed soon).
 

Ryuzaki

女性以上のお金
Staff member
BuSo Pro
Digital Strategist
Joined
Sep 3, 2014
Messages
3,919
Likes
7,457
Degree
8
The scenario where the URL of the Featured Snipped would appear as #1 on page 2 has now been fixed. If you have the snippet, you do not appear anywhere in the organic listings in the top 100. The snipped is officially #1 of the organic listings, not a separate feature or #0 any more.
 

Sutra

Breathe the body deep
BuSo Pro
Joined
Oct 28, 2015
Messages
668
Likes
629
Degree
3
Not sure if it's been said elsewhere, but it appears that if you have the snippet, then move up to position 2 (meaning position 1 in the text serps), you take that #2 spot and lose the snippet.

Several keywords I'm tracking were originally in spots 4 - 7 plus had the snippet. After google made the change I then had the snippet and was removed from the text serps (as everyone already knows happens), but since then, those keywords moved up to position 2 in the text serps and once they hit there they lost the snippet.