Newbie Question(s) so dumb, you're afraid to even ask!

Hey everyone, I have another question! How important do you think it is to have a good-looking portfolio site? I feel it's really important, so I am rebuilding my site in HTML. Currently, it looks terrible, and I feel its poor design turns off clients and makes me look unprofessional. My second question is, what do you guys think of building the site in HTML? Am I overcomplicating things, and should I just use Wix or WordPress? Interested to hear your thoughts and how you have built sites in the past! Thanks guys.
 
@Naturellement, as a marketer/writer, you don't need to worry about learning HTML and CSS and all that. You can buy an HTML template and replace the text and images, but even that requires you to know some HTML and CSS. You'd probably have the easiest time using a CMS like Wordpress where there's a user interface to help you make all the changes you want to a template. And from there, there's endless free and paid themes for you to choose from that'll get you from ugly to noice much faster than tinkering with HTML (and mainly CSS) if you don't already know it. You can find themes in the Wordpress repository or places like ThemeForest.
 
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