But there's no way to know for sure if it was the work that you did that caused the traffic increase, right? Anyways congrats on the boost, you deserve it.Makes it sound simple but it was months of work.
Yes, but I can tell you that, despite all the things I did to improve the site, the main two things that I can almost guarantee were the solution was pruning low quality content and fixing like 800 empty pages in the index. I agonized over every piece of information I could find and determined it was a Panda issue, treated it like a Panda issue, and am now being released from that prison.But there's no way to know for sure if it was the work that you did that caused the traffic increase, right?
I have been having great success with content pruning. For some reason, the agency I'm at did a bunch of "3 part series" along time ago. Combing those together has been super helpful. Also cutting dated pages which get next no or low traffic has been giving me some SERP love.I can almost guarantee were the solution was pruning low quality content
I believe I got hit by the same update as you and your strategy is what I am doing also... No drastic changes and hopefully I come back. I don't really see how you can make changes based on updates when major updates seem to roll out every 4 weeks now anyway.I'm not changing my strategy or overhauling content based on this update. I'm just trying to make the best site for the visitors.
The thing with Snippets is, yes there was Google updating it's display to show favicons and such, but if a new block of snippets gets added within the Top 10, it will move URLs out of the Top 10. Trackers would have detected them or at the very least pixel movement or new code at some level. I really do suspect that the situation is hitting domains/URLs that are hitting the long-tail, since BERT - IF it was launched, literally only impacts long-tail terms. All the examples within the Google blog post about BERT were long-tail.new SERP features appearing on queries that didn't have them previously.
It's being split tested but I finally got one to pop up, even with my typo:Interesting - can you share an example query?