Rebranding similar accounts and pages

[sam]

I have a few facebook pages and pinterest accounts each between 1k and 5k followers/likes. They are in the health niche(mainly essential oils). I'm planning on starting a fitness site and was wondering if anyone thinks it would be a good/bad idea to rebrand them or just use them to link to relevant content?

 

[shaunm]

I would stick to relevant content rather than risk people unfollowing the social accounts. I would imagine there is a middle ground between Essential oils and articles you could publish onto your fitness site to pull traffic to it.