Interesting eCommerce email capture

[mmm91492]

Saw something today that I hadn't seen before:

I thought it was an interesting take on the standard exit-intent email capture popup. I'd be interested to hear if anyone else was using something like this and if so, any effects it has had on conversions.

I think may favorite part of this might be that, like real gambling machines, this thing could be rigged to whatever probability you want (like anyone's getting that 90% off coupon....). This thing could be a better lead magnet than just offering a coupon, possibly without ever having to provide a coupon in the end.

Anyway, thought I'd share.

 

[eliquid]

Yeah, been seeing that on a lot of Shopify sites last few months. Must be some plugin going viral

 

[Future State]

The real ticket is the urgency. "You only get 15 minutes to use your discount." If the prices on the products aren't high enough to create a hurdle in the funnel, then that should definitely get you some extra sales. The problem then becomes getting that person to ever buy again without a discount. But you have them on your list now for Cyber Monday and Black Friday at least, where discounts abound.

 

[ssura]

I use this plugin for my own store to help drive more sales from first-time visitors. Visitors don't know, but every spin will win something. There are slots that say "Almost", but no one ever loses.

It can help you capture a lot of emails, but I go further and only email those who:

1. Buy something
2. Double Opted into another mailing list

EDIT: It's called Wheelio and it's for Shopify as far as I know