Dominating the first page of Google for my brand

[Hercules]

Hello all,

I am in a super high ticket niche (typical deal is $50K USD), and so perception is everything. It is critical that when a prospective client searches Google for my brand name, they see that I have dominated the entire first page with legitimate testimonials, 5-stars everywhere, and high quality content.

Right now, I am undergoing a brand transformation. My branding the last 6 months has struggled to get off the ground because there are very authoritative sites ranking for the exact keyword combination that makes up my company name. I needed to pivot.

So now, I've managed to secure a super relevant, clean domain name that has never seen the light of day. Additionally, all of the social media handles were available as well. There are only 150 Google results for my exact brand name. Score!

Anyways, now I am looking for non-shitty guest posts that are for sale. I've been scouring BHW and all of the samples provided are from the absolute scummiest of auto-blogs that would not even stand the chance in the face of a manual review (or even an AI assisted review for that matter). I don't want my brand to be among Kratom, Porn, and Gambling posts.

Can anyone give me some recommendations on where to acquire posts from quality sites? I don't necessarily care about the link juice, or if the link is do-follow or not for that matter, or even if there is a link to me.

 

[KhairujjamanS]

Here are some steps I'd do:

• Firstly, build the website well so it doesn't have SEO-related issues.
• Get Twitter blue badge on the Brand name profile. Do a few tweets at least.
• Try verifying Facebook too
• Try getting a Wikidata page created for your brand
• Try to get your brand mentioned in a Wikipedia article
• A few brand anchor backlinks or brand name mentions(as you're searching now)
• CTR manipulation for brand name(this one is shady but it works. Ahrefs & other kw used to show ~300 SV for a website name of mine. Manipulated SV. lol )
• Youtube channel. Publish a few video testimonials or general info videos with your brand name on title
• Make a presence on sites like Quora, Medium etc. Use your brand name where possible(I consider this step as extra)
• Run some paid Ads (SEM, SMM)

 

[googlealchemist]

That should be part of your primary SOP anyways.

All of your primary branded assets, all the main social/web2 platforms should be plastering the front+ page for your brand search
Youtube
Facebook page
Blogger
Tumblr
Weebly
Insta
etc

It's kind of a negative connotation to call it "parasite SEO", but scaling out even more solid, heavily branded content on even more sites like Medium etc will work for what you're after...and help your main website at the same time.

PR campaigns heavy on brand focus too of course

Have your schema really filled out in depth on your site tying everything in the 'sameas'

Get a GMB...and I'm not saying a crappy fake lead gen churn and burn at all...especially since you mentioned its such a high ticket thing your selling...spend a few bucks to get whatever office space etc you need to register a proper GMB that will actually stick long term and you can actually use and leverage.

Those will rank for brand, and even some kw, terms too, plus they tie everything together with your entity/brand and help pop a knowledge graph for you.

Build citations once you have the GMB setup for similar reasons.